Issue

Vol. 18 No. 1 (2014): African Sociological Review

7 - An investigation into factors impacting on exports from South Africa to the Southern African Development Community (SADC)

https://doi.org/10.57054/asr.v18i1.3681
Collin Fish
Nelson Mandela Metropolitan University Business School
Chris Adendorff
Nelson Mandela Metropolitan University Business School
https://orcid.org/0000-0002-1520-9072
Kobus Jonker
Nelson Mandela Metropolitan University Business School

Corresponding Author(s) : Chris Adendorff

tlcabstracts@ufh.ac.za

African Sociological Review, Vol. 18 No. 1 (2014): African Sociological Review

Abstract

Manufacturers face vigorous competition in local and export markets and need to have a genuine competitive advantage in order to grow. The South African government has recognised the importance of developing national manufacturing capacity as a means of increasing employment and reducing poverty. To this end, the government provides substantial support to both the manufacturing and exporting sectors. The government also negotiated the Southern African Development Community (SADC) agreement which leverages competitive advantages for South African manufacturers exporting into the region. However, since the ratification of the SADC agreement in 2008, there has been no perceptible increase in export activity to the region when compared to other markets. This research study was conducted to determine why this is the case and what factors are influencing the process. A structured literature review was undertaken to encapsulate export barriers, the role of the South African government in the export process, and the SADC agreement. The findings of the reviewed literature form the basis of the survey that led to the compilation of the research primary data. The results indicate that export barriers do not pose a major obstacle to trade into the SADC region. The role that the South African government holds was less conclusive with some successes noted, but on the whole the impact is not meaningfully positive. The SADC agreement and the dynamics prevailing in the free trade area do have a positive impact on exports to the region. The level of awareness with regard to the government support initiatives appears to be low.

Keywords

investigation South Africa the Southern African Development Community (SADC)
Collin Fish, Chris Adendorff, & Kobus Jonker. (2015). 7 - An investigation into factors impacting on exports from South Africa to the Southern African Development Community (SADC). African Sociological Review, 18(1), 127–148. https://doi.org/10.57054/asr.v18i1.3681
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Author Biography

Chris Adendorff, Nelson Mandela Metropolitan University Business School

Chris Adendorff is a Senior Futurist and Professsor at International School of Management (France), Ecole Des Ponts Business School (France), University of Johannesburg as well as Trinity University (USA) and MD of various entrepreneurial ventures in South Africa, Greece and England. He has been a family business entrepreneur since 1985 and, along with his Professional Futurist Architect wife, Dr. Gillian Adendorff, built up their family business to such a degree that they are currently both active nationally and internationally. Prof. Adendorff holds 3 Doctoral degrees: a PhD in Commerce from Rhodes University, a Doctoral of Business Administration in Future Studies from NMU and a PhD in Development Studies from Trinity University in the USA. Prof. Adendorff also holds 2 Master's Degrees namely Masters in Commerce obtained from Rhodes University and a MPhil (cum laude) in Futures Studies obtained from Stellenbosch University. As a professional Futurist, he specialises in Futures Studies, the Fourth Industrial Revolution (4IR), Scenario and Strategic Planning, Governance and Turnaround Strategies and lectures and promotes Futures Studies, Foresight for Development and Entrepreneurship at various Universities and organisations around the globe. Prof. Adendorff has successfully promoted 46 Doctoral studies and more than 170 Masters Research efforts to date. Prof. Adendorff currently also consults with various national governments and local municipalities in South Africa and as well as abroad on their Strategic Foresight Initiatives, the 4IR and turnaround strategies. He is also the author of: The Future of South Africa towards 2050. Prof. Adendorff also serves on the Presidential Advisory commission for the Fourth Industrial Revolution in South Africa.

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